Corporate anthropologist
The profession appears before 2020
Specialist engaged in studying the markets of a company’s innovative products using anthropological methods (e.g. overt observation), and enhancing connection between the company and its target audience. In the West, employment in the business domain has long been regarded as a logical development of an anthropologist’s career, ever since the consumption of products and services began to be studied in sociocultural and economic contexts. Relevant specialists are hired mostly by IT companies, including Intel and Nokia.
Trends
Professional skills and abilities
Systems thinking (ability to define and work with complex systems, including system engineering).
Multilingual and multicultural abilities (fluent English and knowledge of a second foreign language, understanding of the national and cultural context of partner countries, and understanding of job specifics in foreign industries).
Client focus, ability to address customer requests.
Ability to work with teams, groups and individuals.